What is Helium 10 Cerebro? Know in detail

Helium 10 enables managers to assess search volumes for specific Amazon Standard Identification Numbers, study seasonal demand for products, view sales trends as graphs, find keyword ranking in relation to rivals, and more. Amazon sellers can use the Google Chrome extension to create targeted ads by bulk copying ASINs, read reviews, view inventory levels for particular listings, and compute profitability using factors like product weight, unit manufacturing costs, freight costs, dimensions, and Fulfillment by Amazon fees. 

One of Helium 10’s most incredible tools is Helium 10 Cerebro. You can use this tool to conduct research on up to 10 ASINs of products. The same approach can be used by you to expand your company. Businesses can keep an eye on ads with Helium 10, get notifications about questionable behavior and possible hijackers, and stop the sale of fake goods on a unified platform. 

You may look up a product’s Amazon Standard Identification Number (ASIN) and then check the keywords associated with it using Helium 10 Cerebro, a reverse ASIN research tool. When researching the items and keywords used by your competitors, the tool can be really helpful. With that knowledge, you may plan to have your product compete for the same keywords they’re using or find chances for keywords your competitors aren’t using.

What Benefits Does Helium 10 Cerebro Offer to Amazon Sellers?

The useful tool Helium 10 Cerebro can help you revamp your Amazon business, enhance sales, and boost profits. You can utilise it as an Amazon seller to:

  • Examine the keyword rankings of your competitors to enhance your product listing.
  • Determine the Best Amazon and Walmart Keywords for Your Product
  • Plan Your Product Launch Campaigns
  • Competition on Price

Features of Cerebral Helium 10

By serving as both a strategic Amazon or Walmart keyword research tool and a reverse ASIN research tool, Helium 10 Cerebro offers the best of both worlds. Depending on your unique requirements, the tool’s feature set can be utilized to great success to accomplish this.

  • Overall Keywords

You can clearly see how many individual keywords and keyword phrases are connected to the ASIN you entered using the Total Keywords indicator. By dividing that total into Sponsored Keywords, Organic Keywords, and Amazon all of which are compiled under the heading Keyword Distribution in the search results Helium 10 Cerebro goes one step further.


  • Number of Words

The Word Frequency function lists the frequency of use of each word connected to the ASIN of the product you looked for. The summary offers you an indication of which connected keywords are used more frequently than others because each word has a number.

  • Updated New Data Columns

The characteristics of Cerebro are always being improved by Helium 10. These additional data columns have recently been added to the reverse ASIN research tool:

  • Fit Type: You may see whether a specific keyword is an Organic Keyword (letter O), Sponsored Keyword, or an Amazon Recommended Keyword using this (letter A).
  • Suggested Rank on Amazon: This column displays the keyword’s position on Amazon in terms of advertising and keyword ranking.
  • Rank Sponsored: It allows you know where the sponsored is located.